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    A person shopping for a weedwacker Building Supplies Marketing Mix Modeling Paid Search

    GEO Test Proved Paid Search ROI 

    A statistically clean test turned a hunch about nonbranded search into a defendable growth case.      A nurse pushing a patient in a wheelchair. Both are wearing face masks. Healthcare Marketing Intelligence Marketing Mix Modeling

    Modeling Drives Efficiency & More New Patients

    Bayesian marketing mix model identified opportunities for smarter use of marketing dollars and incremental hospital growth within a set budget.